SallyBlog

Turn Customer Support To Customer Retention

Category: Customer Engagement

AI

AI best practices for Shopify merchants

WHAT IS ARTIFICIAL INTELLIGENCE (AI)? Back in the 1950s, Minsky and McCarthy, the fathers of the field described artificial intelligence as a computer performing a task that passed the Turing test. Turing test determines whether a human or a machine has done a task. If a machine passes Turing test it means it is actually impossible to tell apart a human and a machine. Today AI is able to not only complete human tasks, but far exceed humans in the

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Customer engagement

5 FB Messenger tips for improving customers’ engagement

There are over 1.3 Billion people in the world who use Facebook Messenger, and that number is constantly increasing. One of Messenger’s main advantages is that it has a number of engaging features that can be used to optimize great customer experience. Learn how you can take advantage of them using the following tips: Everyone loves images! Images can be fun, engaging or informative in a way that words can’t. With Messenger, you can post unlimited numbers of photos, videos,

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Customer engagement

How to max your re-engagement probability

People prefer familiarity, and if they get a good service they are very likely to become loyal customers. But how can you assure your customer service is up to par? Here are four key components to check when assessing your customer service:   Personalization- A key aspect of retail is defining and targeting an audience. Hipsters will not respond to “this product is great” the way they do to “this product is amazeballs”, even if the meaning is the same.

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